A business card is a traditional way of communication between businesses and consumers or clients. It is one of the most impactful elements of offline marketing (though business cards are available online also).
Business cards play a bigger role in businesses. It holds the physical address of the business store, commercial identification of an agency with contact numbers, and email. So, it is more like a brand ambassador for businesses having premium business cards with all the needed information.
Going back to the time, when paper print media was the only usable source to create marketing and advertising for conventional and business purposes. At the time the internet and technology, not as widespread as it is now, which made people rely heavily on print media.
Though the scene doesn’t change these days, even the internet and online occupy everything so we have to keep ourselves connected online to accomplish such activities. Online makes everything easier for us, we can do whatever we want in our home.
Due to the wide expanse of the internet, social media, websites, and e-commerce, print media is losing its demand because online advertising is less expensive than paper printing. Moreover, people are using most of their daytime online, so chances are more online to be visible and get a lot of people’s attention in a short time.
Above all of them, business cards are still ruling all over the world as an essential business material that you can’t ignore if you have a business or brand.
From the very beginning, business cards were used in every business, brand, institution, and also for self-branding. Not only these, using business cards has become a common trend and it also talks about your professionalism.
You can see present business cards come in a different way with artistic design and they are being made with different materials not only just paper business cards.
Business owners are now more likely to pay a higher rate for business card design and printing to show royalty and professionalism. As you are here, it means you are also looking for creating a business card to expand business opportunities.
But before going to that, you have to realize and take care of different forms of the business card and need to have proper consideration of what type of business card will perfectly match you. Here is all sort of business card design types for your consideration,
Types of the business card by format
Types of the business card by structure material
Types of the business card by design
Let’s get a look at of details what these different types of a business card offering us,
A passionate mind goes for different and unique; people always try to express things particularly. And, when it comes to business purposes, you can’t just rely on conventional regulators. Because here needs to come in a distinct way so that the audience can easily remember your brand.
Therefore, in the competitive age of business, you should make your business identity as strong as popular. When designing a business card, you should think about the format as there are various formats available such as.
A horizontal business card comes as landscape orientation. It is the most common format of a business card and highly used all over the world. A simple, minimalistic approach, includes all the necessary information a business card should have.
You can design a horizontal business card to look professional and can use some glossy effects to give it a premium look. Though business cards size varies according to the region and different countries have different sizes allowed in their territory. But in common, you can use 3.2”x2” for your horizontal business card.
Vertical business cards are also popular and it is one of the most common formats for business card design. Though it totally depends on you how do you like to make your business card? But vertical business cards are perfect to represent your brand quite a bit differently with your brand logo and identification.
Vertical business cards are becoming a common trend at present and you can find many popular brands choose this format as well.
Illustrates your brand identity through this distinct business card format. Round business card looks like tags or bookmarks but it is different in thickness and other perspectives. Round shape business cards sometimes come with a whole brand logo or typography layout. You can include a circle border to its bleeder area to add some interest to your design.
Half a business card is not getting so much attention yet, but it is one of the professional business cards that you should consider. This elegant business card design can put your brand on the new customer’s shoe, highly able to make a great first impression towards your brand.
If you are thinking of a particular design for your business card to make yourself stand out from the crowd, a half-circle business card is what you can choose.
So, we have already seen some custom format design for business cards, they are not all. You can use other custom shapes for your business card design and can make a unique format for it. What your business is dealing with, you can illustrate that accordingly with your business card design.
For instance, here are some custom shape business card templates.
Camera shape for a photography agency
When you are going to hire a business card designer or go through a service to make a deal, you should define the design that you want to see on the business card clearly. Though business cards are mainly created to provide information about your business or company.
You would inflict it on all the potential and new customers and some of your acquainted ones. Your business card design will determine how engaging you have made it. Whether it can make receivers mind to collect it or if they will forget about it soon.
Therefore, your business card design should come out with an eye-catching design. But don’t go for complexity, that can hamper unveiling the main purpose of the business card.
However, there are some expert suggestions about how to decide on a professional design for your business card. Here we also include some design and decoration concepts for business card design to make your way easy.
It totally depends on yourself whether you want to make your business card with just one side or double side. Because single side and double-sided business cards don’t come with much differentiation. Either it is double or single, business cards always include all the necessary information on one side or the other side remains blank or includes the brand logo broadly.
But don’t make mistakes by keeping both sides with information, it won’t look so good. Because overdoing kills simplicity and people wouldn’t like to engage in complex things.
Therefore, how you are making the business card, always keep things in your mind that the business card must come sparingly.
Transparent business cards are fully transparent, giving a unique look to the business and brand. If you want to express your business identity with some coolest collectible business card formation, then a transparent plastic card needs your consideration.
You can design these PVC transparent cards in the way you want, customers would keep them carefully because they are going to like them no matter what.
The business card of your brand should approach with a minimalistic design. It shouldn’t be messed up with unnecessary information and don’t be so rich in design. If you are a new brand or it has existed for years, your business card should have a professional look that can encourage clients when you are not before them. Whatever, if you want to make it professional, you should rely on simplicity which can remind your brand name easily.
The abstract shape takes place in almost all types of graphic design operations. Combining some abstract shape properly can create some great pleasing shape design which you can use on your business card or in other needs.
Abstract shapes look good both in color and colorless. You can create an outstanding pattern with different abstract shapes.
Color plays an important role in all types of visual design. Colorful things always catch people’s attention and allure them to take forward steps. Since color has a great impact on human psychology, you should mark it while you are designing your business card.
You can make it adjusted with your brand color palette. Try to consider your audience base, their color taste. If you do so, you can create a strong place for your business on their mind. You can keep it monochromatic or combine light and dark color, black & white, gold and black, or whatever you like. But don’t use more than three different colors and the best will be two.
Vintage business cards are good-looking, comprise a premium look with artistic colors and designs. Want to make your business card as they look oldish but with a great first impression?
Highly adjustable for industry-leading business companies and agencies. If you are in a big industry and you don’t want to go through the common and familiar business card, which means you are extremely looking for some uniqueness. Although you can design a business card for your business no matter what it is.
A business card with creative design is cohesive and memorable. As you can design business card design particularly with your own design, you can choose some creative design concepts. Finding a creative design for your business card is not so ticklish.
You just need to find a professional business card design agency and tell them what you are looking for. They will perfectly do the job for you and it will be satisfying for sure. So, what type of creative card are you reckoning to design for your business?
We know the term modern and its importance in our life. All the people have to fail for modern technology, modern lifestyle and here the word enters into the visual design because we are living in the modern world where everything has changed.
There are a lot of people who are doing any professional service providing jobs. Most of them have their institution. For their publicity and professional communication, a professional business card is the most accurate way. This will help you to provide your clients with a modern type of business card with your contact information.
Once you have done with the business card format and design, now it’s time for thinking about its structural issue. Structuring a business card means how you want to look through it. Do you want it like a conventional paper-type business card? Or, you want to go through trendy structural material for a business card like plastic and metal?
For small and medium businesses, paper made business cards perfect. Because small businesses run with a small budget when constructing plastic or metal businesses will cost a little bit high for them.
But if you are a bigger industry, and you want to inform clients about your royalty, then you should consider these plastic and paper-type business cards. These business cards reflect your properties and also talk about your enthusiast’s mind.
Since a business card is one of the marketing agents for your business, it also plays an advertising role for it. When you distribute business cards to potential customers, clients, and others, it will go with them wherever they are. Some people find pleasure in collecting business cards from business cardholders.
Therefore, if you are going to make it paper print, you should care for every detail and should make it a collectible business card for the receivers. To make it that way, the first thing you should take on note of is the paper quality.
For all types of printing materials, paper quality, GSM, weight, flexibility, finishing, and appearance matter a lot. Because what response you will get through the business card is so much dependent on how you built it.
For GSM, there are three types of business card paper you can choose, they are,
- 14 Pt/0.014 inches thick business card paper comes with a standard ratio and it is called 300 GSM paper
- 16 Pt/0.016 inches thick business card paper comes more than average grade thickness for business card papers and it is 350 GSM
- Also, there are papers that are thin like 100 lb. cover paper, these are thin and not so much quality in type, less dense so that ductile
The paper thickness will indicate the durability and hardness of the business cards. It is as important as the layout of the business card. Therefore, try to choose standard thickness for your business card. Now and then, a final issue that you have to pay attention to is finishing.
In the finishing process of a business card, it should come out through some mechanical process which is done to give a glossy, premium look. They are,
Coated paper usually looks so perfect in all aspects like finishing and color. Coated business cards are great to fit all types of business especially self-branding. You can look different with your business card if you coat it properly.
In the coated print paper, the color approach is brighter and shinier than uncoated papers. Smooth and flexible finishing, absorbs less ink, and no place for wet feelings. Generally, coated paper is mostly used in,
- Catalog printing
- Magazine printing
- Business card
- Book cover
If you are tired of seeing and using traditional paper-made business cards, and you are thinking to take a break and substitute transparent plastic cards in their place. The transparent card looks so beautiful and generates a different way of looking and thinking about the owners.
Because of their uniqueness and different look, transparent cards influence receivers to collect them carefully instead of throwing or getting lost. So, these cards will be long-lasting and reminding the person about your brand name.
Here are the benefits of the transparent business card that you should consider,
- Custom design available, you can design it the way you want. Not to worry about colors and other design attributes
- No question about durability
Thinking about the temporality of a paper-made business card, business owners give their attention in this regard and try to find another way to hold on to the strategic marketing possibility. And the idea generates these alternative ways of making business cards with metal and more sustainable materials like plastic.
Metal business cards are out of the way that common people think. It illustrates your brand personality in a different way and makes clients and consumers think a second time about your business. When a new customer receives your metal business card, he/she must battue its weight. That is a pleasurable moment because they don’t feel only the card’s weight although they can weigh your brand value as well.
Metal business cards are distinct from the other types of the business cards such as paper or plastic. In some cases, it is more flexible than plastic cards, and the way it is designed, you can’t ignore looking through it. If we are talking especially about its design, you will get curious by thinking about how these metal business cards are designed?
The design is done by cutting out the body in a planned way with the help of automated machines. In this way, you can depict what you want including your brand logo or any art design easily. So, why not you are making your mind a metal business card?
This type of business card is suitable for big industries, commercial and non-commercial, business firms. Because of its high-cost issue, it will be better, you keep away from it if you are a small business.
A business card is the representation of the corporate identity of a business or a person and this is the most sophisticated way of making your business presentation towards others. A business card helps to hold vital information regarding your business and company.
While you want to give your addresses of the office or business institution in which you are working on you may find the best professional way of using a business card. This will help you to give vital contacting information to your clients or someone else by using a professional and creative business card.
A creative and professional business card helps largely to express your beautification and professionalism through using a professional business card.
So, it seems that a business card relates multiple sides of a business and plays a great role in visible the brand over its local distinction.
Here are some common business card impacts for which it considers an integral part of the business.
- Include the contact information of businesses and let consumers contact them when they want
- Calls for attention about your business and brand
- Perfect to create a strong first impression and grab the attention of target audiences
- Custom design and shape, you can make them according to your own desire combining your favorite color and shape
- Creates a good connection between customers and the brand, handing out business card it some kind of starting a good relationship although
- A business card is a proper marketing and advertising tool that works for spreading business awareness across its local directory
- Show your professionalism
A professional business card is one of the most important parts of your business because this helps to make the professional presentation of your business contacts with the people. While you are designing your business card you must need to think of taking a professional to design a unique creative business card design for you. Before getting your professional business card design, you just need to know about some facts like there is a huge variation in taking a business card design service. There you can take your business card design at only $100 from a freelancer but the price may rise at $500 while you are taking this designing service from a designing contest. Well, the price will cross $2000 while you are going to take this professional business card design from any designing agency.
You may think about why the price is so high for the designing agency. The reason is in the designing agency, there will be a team of experts in content creation and they all will make the combined effort to make you the best and creative business card design. But we are here a designing agency not charging you that much. We are going to save your business card designing cost up to 50% because our business card designing cost starts to form only $100! We aim to make professional and creative designs by saving your designing costs up to 30%.